Projects in practice
With such a broad spectrum of brands within the Global Brands portfolio, it may come as no surprise that several of our brands are collaborating on projects that have close links with their identity and target audiences.
From changing the way we deliver our products to encouraging responsible consumption and recycling, we are actively pursuing a number of initiatives to reduce our impact on the planet and give back to the communities and causes that are close to our heart.
Drink, dance, recycle, repeat
VK
Promoting Responsible Alcohol Consumption
Global Brands
Sustainable Innovation
Global Brands
VK Backs All-Inclusive Rugby Team
VK
Investing in tomorrow's talent today
Global Brands
Supporting Women's Development
Global Brands
We are proud partners with Drinkaware and The Drinks Trust
