Global Brands launches bar-strength gourmet cocktail range; GATHER
Global Brands has launched GATHER Gourmet Cocktails, a super-premium range of canned cocktails, available in five flavours. Launching across the UK on October 1st, GATHER combines classic cocktail flavours with an innovative, indulgent twist, designed to offer a sophisticated yet laid-back drinking experience. With premiumisation seeing a surge in popularity within the RTD cocktail category, […]
Global Brands awarded £100,000 grant to drive sustainable innovation at distribution centre
Global Brands Ltd has been awarded a £100,000 grant from the Clay Cross Town Deal’s Low Carbon Challenge Fund, set to support its ambitious sustainability strategy. The funding will be used to introduce state-of-the-art energy-efficient technologies at Global Brands’ Clay Cross distribution centre, accelerating its efforts to reduce its carbon footprint and achieve coveted net zero […]
Franklin & Sons launches brand new format with canned soft drinks range
Franklin & Sons has announced an exciting expansion of its soft drinks range, with the introduction of a sleek 250ml recycled aluminium can format, initially launching in three of its best-selling flavour SKUs. The carbonated soft drinks will be available to on/off trade and export markets from the 16th August, in three fragrant flavours; Elderflower, […]
Investing in Tomorrow’s Talent Today
We’ve been championing student placements for quite a while now, but this week marks a first at Global Brands, 3 student placements from past, present and future all working together! We took this opportunity to find out what they’ve gained from working in our busy Marketing department for 12 months, and what they hope the […]
Hooch launches limited edition collab with SALT, backed by 90’s music icon, Bez
The original alcoholic lemonade, Hooch, has announced an exciting brand collaboration with award-winning craft brewery, SALT; launching a limited-edition product available in major mults and on-trade venues, supported by 90’s music icon, Bez. Taking inspiration from the 90s ‘Cool Britannia’ era and launching just in time for summer, ‘Twisting My Lemon Man’ is a light […]
Global Brands Expands Spirits Portfolio with Shanky’s Whip Partnership
Global Brands Ltd is proud to announce a further expansion of its spirits portfolio, thanks to its recent partnership with Shanky’s Whip, the original Irish black liqueur and whiskey blend. The partnership will see Global Brands take full UK distribution for Shanky’s Whip across on and off trade, online and cash and carry channels. The […]
VK enters alcohol-free category with VK 0.0%
The UK’s biggest RTD brand in the on-trade category*, VK, is entering the alcohol-free market for the first time with the launch of ‘VK Blue 0.0%’. The launch comes following shifting market dynamics and consumer behaviours, which have seen low and no-alcohol products become the fastest-growing category in the on-trade sector in the last year, […]
Global Brands receives Royal recognition with prestigious King’s Award for Enterprise
Global Brands is delighted to announce it is the latest recipient of the King’s Award for Enterprise: International Trade. Considered the most prestigious awards for UK businesses, The King’s Awards for Enterprise (previously known as The Queen’s Awards For Enterprise), recognises and celebrates business excellence in innovation, international trade, sustainable development and promoting opportunities through […]
Franklin & Sons Partners with Red Engine to achieve sustainability goals
Pioneering independent soft drinks and mixers brand, Franklin & Sons, is launching a new-to-market product format across all UK Red Engine sites, the team behind Flight Club and Electric Shuffle. Franklin & Sons has been working on producing a 200ml can for its Premium Indian & Premium Light Tonic to in a bid to support […]
Reef is back, and better than ever!
Looking for the drink of the summer? Look no further – Reef is back on shelves, ready to transport the UK back to a time when life was simpler, with its nostalgic taste and still chill vibes. The new 10 pack is available in B&M, making it perfect for barbecues, pre-drinks, or just getting together […]