Hooch launches enhanced RTD range, Soopa Hooch
Soopa Hooch launches this August, combining electrifying energy with outrageously refreshing zing Hooch have revealed an all-new enhanced RTD range, Soopa Hooch. The launch comes as the enhanced RTD category is growing 25.5% year on year in the UK. Delivering the ultimate taste and nostalgia of Hooch with added zing, Soopa Hooch is an 8% […]
Blue Hooch joins the Hooch line-up!
Hooch are buzzing to announce the launch of Blue Hooch, ready for summer! Blue Hooch has surfaced in time for summer, bursting onto the scene with fruity tropical flavours and a citrusy lime zing. The drink is perfect for a summer’s evening – UK residents agree, with Hooch sales shooting up by 41% when […]
Global Brands Limited announces the purchase of the Hooch, Hooper’s and Reef brands from Molson Coors
Global Brands Limited is delighted to announce the purchase of the Hooch, Hooper’s and Reef brands from Molson Coors, 4th January 2023. These three brands have been produced and distributed by Global Brands since 2012, under license from Molson Coors. Buying the brands allows Global Brands an unrestricted opportunity to grow the brands in a […]
Orange Hooch is Back!
The Hooch is bright, the Hooch is orange! Tapping into the growing orange drinks trend but keeping the tongue-tingling zesty flavours that Hooch fans know and love, Orange Hooch is a sparkling alcoholic orangeade that appeals to both new consumers as well as original Hooch lovers in search of nostalgic flavours. Following on from the […]
